What is Vector?
‘Vector’ artwork allows modifying of artwork without compromising it. It also allows scaling it without loss of quality.
Generally vector artwork is within .AI, .SVG, .EPS, .PDF files. You can tell if artwork is vector by zooming in 6,000%. If it pixelates, it is NOT in a vector / editable format.
If it 'redraws' or consists of the same quality, the artwork has been made in a vector fomat.
PNG or JPG are Bitmap files (made from pixels) and are NOT vector / editable.
Photoshop cannot create vector artwork, Illustrator can.
You can read more about what vector artwork is here
What is Vector?
Hands down, if you want quality, it starts with quality artwork. Many people do not consider how colour on screen translates to ink on paper. Rich Black is the perfect example. Using too much CMY with K can cause a muddy brown result. This is because there is simply too much ink going onto the card. The different products we offer use different CMYK values to create the best rich black for the specific product.
How to Supply Artwork?
When you submit your PDF, it should contain different pages for each process. For example, page 1 is the front print. The second page is the back print. More information about this process can be found in the artwork tab.
Print Promotion. We have been specialists in print finishing since 2009 and are happy to provide free consultation how to get the most
out your project. NO two jobs are the same, as no business is the same. As such each job should be treated with due process.
We offer first rate consultation to offer the right stock and the right finishing for your next upcoming job. The process is usually pretty quick once timeframe and budget is ascertained.
Further to this, we created this page to provide additional information regarding prepress – to ensure your artwork will turn out as intended. In addition, a comprehensive run down on all things print finishing – examples of how you can expect the product to turn out.
Who are we?
Print Promotion is a division of Arcane Media based in Brisbane, Queensland. We are a premium design and printing consultancy that specialises in creating or enhancing your visual corporate image. Our skilled team of seasoned graphic designers have the experience and marketing insight to ensure your image will effectively relate to your target demographic. We have an Australia-wide client base, servicing: hospitality and tourism; professional services; construction and trade; media; mining; recruitment; automotive; defence and the health business sectors.
Contact us today to discuss your next design or print project.
Call 1300 669 211